Every week, we comb through news and resources for the in-house marketing and design world to bring you best practices, trends, tips, and tools to make your work day more productive and creative. Here are this week’s stand-outs:
What agency execs are reading on the beach
One of the key accessories for a good vacation is a good book. We asked agency executives what they’re reading this summer as the sands of time (and beach) slip through their toes. These were their answers. Read more at Digiday.
A Case for Smaller, More Versatile Creative Teams
Josh Payton, Huge‘s vice president of user experience for Europe and Asia, believes The digital world is at a turning point. He says companies want designers who are smart generalists. But what does that mean for today’s creative workforce? Read more at HOW Design.
Master the Metaphor: Using Metaphors in Design
They may seem more appropriate for English majors and copywriters, but metaphors can be powerful solutions for visual problems, as well. Here’s why—and how—to use them effectively in all of your design projects. Read more at HOW Design.
3 Proven Ways to Nail Visual Storytelling
Consider this: Your content can generate up to 94% more views if you add compelling visual elements and graphics, according to HubSpot. Here are 3 ways to do so. Read more at Content Marketing Institute.
Infographic: Workflow Metrics for Creative Teams
How does your creative team compare to other teams? It’s a simple question but one that’s tough to answer and requires a lot of work and research. Lucky for you, we’ve done all of the leg work! See Infographic at the inMotion Work Management Blog.
Check back next week for our next Weekly Workflow Booster.