There is a lot of buzz these days about Marketing and Creative teams moving away from the traditional Waterfall workflow…
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Ask the Workflow Expert
Creatives Spend Too Much Time on Non-Creative Tasks
by Elise Hauser April 16, 2018On March 13, 2018 InSource and inMotionNow released the 2018 In-House Creative Management Report, which compiled survey results from over…
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The HOW Design Live programming team has released some new updates for HOW Design Live 2018 including: – New session…
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Ask the Workflow ExpertEditor's Picks
4 Steps to Build an Agile Marketing Team
by Elise Hauser April 11, 2018One of the most popular Agile methodologies for marketing and creative teams is Scrum. Scrum is a specific framework for…
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Ask the Workflow Expert
Project Intake is the Greatest Challenge in Creative Workflow
by Elise Hauser April 10, 2018On March 13, 2018 InSource and inMotionNow released the 2018 In-House Creative Management Report, which compiled survey results from over…
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Ask the Workflow ExpertEditor's Picks
What is Agile for Marketing (And What is it Not?)
by Elise Hauser April 6, 2018The buzzword in marketing project management is “Agile”. Everyone seems to think that Marketing teams should be Agile, but how…
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Ask the Workflow Expert
Volume and Speed of Work are the Top Challenges Facing Creative Today
by Elise Hauser April 5, 2018On March 13, 2018 InSource and inMotionNow released the 2018 In-House Creative Management Report, which compiled survey results from over…
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No doubt, “Agile ” is the buzzword for marketing, and many marketing teams are being told they need to implement…
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On Thursday, March 29th, Andy Brenits, President of the Board of Directors of InSource, and Alex Withers, CMO of inMotionNow,…
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On March 13, 2018 InSource and inMotionNow released the 2018 In-House Creative Management Report, which compiled survey results from over…
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“Our industry is grounded in amazing storytelling. It’s at the heart of memorable and moving advertising. When done right, stories…
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Editor's PicksWorkflow Hacks
Is Your Creative Keeping Up With Social Media?
by Debbie Kennedy March 23, 2018Social media marketing is one of the most exciting and challenging channels for modern marketing teams. It can be a…