Making Sense of MarTech Stacks

Figuring out what marketing technologies your team needs is essential–and challenging. What’s even harder? Figuring out how to combine different technologies into a MarTech stack that works.

In this eBook, you’ll learn all about the rapidly-expanding marketing technology landscape and how it all comes together in a comprehensive MarTech stack that works.

This ebook includes:

• What is marketing technology?
• The rapidly-expanding MarTech landscape
• The MarTech stack defined
• Making sense of different kinds of MarTech
• Why most teams have gaps in their stack
• Why the MarTech stack is here to stay

Make sense of Martech stacks and learn how to make them work for your team.