inMotionNow is the “anti-freeze” for Prestone Products’ creative workflow
Research Triangle Park, N.C., February 11, 2016
inMotionNow, a leading provider of creative workflow automation solutions for marketing and creative departments, announced Prestone Products Corporation as their newest client. Prestone is the innovative leader in anti-freeze/coolant, brake fluid, and other automotive fluids.
The creative team at Prestone is responsible for a large volume of packaging projects that require approval from both corporate headquarters in Illinois and the technology center in Connecticut. With inMotion – inMotionNow’s cloud-based creative work management solution – the 7-person team is now able to set-up customized workflows that automates the approval process, routing work in progress to internal clients and stakeholders for feedback. inMotion’s online proofing interface makes it easy for reviewers to easily mark-up creative work and see each other’s comments. This helps organize the collected feedback and keeps projects moving forward quickly.
“Having benefited from inMotion at a previous company, I knew that it has the functionality needed to help streamline our process,” says Melissa Mansfield, Senior Graphic Designer at Prestone Products Corporation. “Our team plans on using inMotion to route our packaging labels and marketing collateral for review and approval before releasing the final artwork to our vendors. It’s a cost effective tool that helps organize workflow and track our progress to help ensure we hit our tight deadlines.”
The industry-leading Prestone Technology Center and corporate-owned production facilities continue to set the standard for product and process excellence. The best service centers know consumers trust Prestone to keep their cars and trucks running optimally. Using inMotion will be a great asset to Pestone’s Products Corporation process and creative work management.
The inMotion creative work management solution helps both marketing and creative teams improve their entire production process – including project intake and kick-off, project management, review and approval, and reporting. Organizations like Advance Auto Parts, Pep Boys, and CarMax rely on inMotion to get better visibility into marketing and creative projects and get content to market faster.
inMotionNow is a leading provider of work management solutions, facilitating efficiency and productivity from project kickoff to final approval. The company’s flagship SaaS product, the inMotion Creative Work Management application for marketing and creative departments, enables creative professionals to manage and track their print, video, and interactive projects in a centralized, online environment. Project stakeholders can access and mark up content online and deliver approval back in minutes, from any internet-enabled device or through the inMotion app for iPhone and iPad.