Hear Dana Wyatt, Manager of Marketing Services at Delta Vacations, share how inMotion increased transparency and cut her team's production schedule in half!
Prior to onboarding inMotion, Dana Wyatt at Delta Vacations felt a pain similar to many marketing and creative teams – “It was a lot of manual work. The creative team was not able to follow through to see where things were, and we didn’t have a formal creative brief form for them to fill out.” Rather, they relied on email communication to keep track of requests and feedback, leading to a lack of visibility and accountability throughout the creative process, and causing “a lot of roadblocks in [their] production schedule.”
Then came inMotion, an accessible and intuitive creative workflow solution that helped them better define their process. “Now people feel more confident in the work that we’re doing.” Once Dana and her team were able to nail their creative briefs within the system, it was much easier for them to educate job initiators on the details as well as the LOE on their projects.
The comprehensive workflow platform allowed creatives at Delta Vacations to spend more time doing what they love: creating! “It’s doing it for themselves – They can look at their task list, see what is due, see the deadlines, and that’s all they have to worry about. They can focus on their work.”
When it comes to support she notes a very quick, friendly turnaround, close communication and care for their clients, while “a lot of companies don’t do that” these days.
“If you can think of one thing that will keep the train moving when you’re not driving, it would be inMotion. It almost makes me question… What were we doing before we had inMotion?!”