The Visual Branding Team at Advance Auto Parts was struggling with an aging agency management software that they used for online proofing. After years without a product update, the installed software was buggy and prone to crashing. The initially inexpensive software came with hidden costs – $3,500 annual subscription that required each of their reviewers have a professional copy of Acrobat, at a total of $36,000. Since reviewers on the business side were unfamiliar with Acrobat, training was lengthy and frequently forgotten. The result was that the review and approval process was taking 2-3 weeks to complete.
Advance Auto Parts began looking for a solution that provided a better way to manage their online proofing. After the hassle of keeping their previous installed solution updated, a SaaS application was a must. inMotion, a Workflow Automation Solution is designed for enterprise creative teams, seemed like the perfect fit.
“If somebody gave me a million dollars to build an application for my team, this is what I would build.” – Jim Parker, Apple Systems Manager at Advance Auto Parts
Unlike their old tool, inMotion’s online proofing tool supports a large variety of file types – even video and web pages – with no limits on file size. Providing feedback was simple for reviewers, who didn’t have to install and use expensive, complicated software. An additional value was inMotion’s online project request tool, a vast improvement over their current method of getting creative briefs as email attachments.
In addition to the features, Advance Auto Parts’ chosen solution needed to have a positive effect on the bottom line. After crunching some numbers, Advance Auto Parts came to the staggering realization that their previous solution was losing them $70,000-80,000 in salaried employee time per month – almost a million dollars annually.
Once they made the decision to roll out inMotion, it took 3-4 weeks to fully transition from their old software to their new inMotion account. Before inMotion, projects would take 5-10, sometimes even 30 days to complete – now the same jobs take 50-85% less time. Projects that used to take 2 weeks are completed in 3 days. And all that time they used to spend on training and support for the old software? That’s down from 200 hours per year to just 21 hours with inMotion.