When Leanne Thompson, Studio & Creative Operations Manager at Endeavor Drinks, was tasked with merging as many as nine alcohol…
Author
Elise Hauser
- Ask the Workflow ExpertEditor's Picks
The Creatives’ Year in Review: 16 Statistics Summarizing 2020
by Elise Hauser December 21, 2020One of the ways inMotionNow strives to keep in tune with creatives, designers and marketers is through survey research. This… - Editor's PicksinMotion ignite
The Four Features in inMotion ignite that help the LPGA keep swinging
by Elise Hauser December 7, 2020The Ladies Professional Golf Association (LPGA) is the most dominant women’s golf tour, with tournaments all over the world, including… - Uncategorized
In-House Marketing and Creative: Is there Room for Agencies and Freelancers in 2021 Budgets?
by Elise Hauser December 2, 2020The in-housing trend has been underway for the better part of a decade. Amid the push to bring deeper brand… - Ask the Workflow ExpertEditor's Picks
How Higher Ed Creatives Can Quickly Pivot Priorities
by Elise Hauser November 23, 2020Perhaps the biggest challenge that creative teams have faced in 2020 has been the need to quickly pivot to focus… - Editor's PicksinMotion ignite
Wolf & Co. Makes a Strategic Shift with inMotion ignite
by Elise Hauser November 9, 2020Creative Transformation Wolf & Company is a Boston-based, Top 100 accounting firm providing clients with assurance, tax, business consulting, risk… - Editor's PicksinMotion ignite
Minnesota Timberwolves and Lynx Develop New Creative Operating Model Powered by inMotion ignite
by Elise Hauser November 4, 2020For creative teams to streamline their workflow, promote better alignment with their stakeholders, and achieve better content outcomes, a process… - Uncategorized
We Want to Hear From You! The 2021 Creative Management Survey is Here!
by Elise Hauser October 26, 2020The COVID-19 pandemic in 2020 represents an industry-defining moment. The pandemic acted as a catalyst, accelerating trends in creative work…
- Ask the Workflow ExpertMarketers
How Marketing Teams Can Plan for 2021
by Elise Hauser October 22, 2020For many marketing teams facing the end of 2020, the idea of planning for 2021 is daunting. The reality is…
- CreativesEditor's PicksReporting & Analytics
How Creative Leaders Can Leverage Key Metrics to Manage Up, Down, and Sideways
by Elise Hauser October 21, 2020Why reporting matters for creatives It’s safe to say that reporting and analytics aren’t the most exciting topics for most… - It’s spooky season, which means we should be focused on decorating pumpkins, trick or treating, and enjoying our preferred autumnal-spiced…
- Ask the Workflow ExpertKick-off & BriefsReporting & Analytics
How Creative and Marketing Teams Manage Rush and Fast Track Projects
by Elise Hauser October 8, 2020“ASAP” is a familiar phrase to many marketing and creative teams. Stakeholders and requesters always want work as fast as…