Elise Hauser

“Our industry is grounded in amazing storytelling. It’s at the heart of memorable and moving advertising. When done right, stories…

No doubt, Excel is a powerful and important software for the business world, but for many professions, relying too heavily…

On March 13, 2018 InSource and inMotionNow released the 2018 In-House Creative Management Report, which compiled survey results from over…

Challenges Emerge at Project Intake as Demand for Volume, Variety and Velocity of Creative Rises in Tandem with Trends Towards…

inMotionNow and InSource are excited to announce the 2018 In-House Creative Management Report! Aggregating feedback from over 400 Marketing and…

This post was originally published in July 2018. It has since been updated.  Instagram is quickly becoming the leading social…

Like Wine & Cheese, Marketing and Creative are Better Together Part 3: The Role of Agile in the Creative Production…

This post was originally published in April of 2018. It has been updated since. The buzzword in marketing project management…

Like Wine & Cheese, Marketing and Creative are Better Together Part 2: Blending Technology and the Human Touch On February…

High Five 2018 in downtown Raleigh, NC on February 26-28 was a great three days of learning and networking with…

Like Wine & Cheese, marketing and Creative are Better Together Part 1: Resolving Friction & Misalignment Between Marketing and Creative…