Hear actionable insights and takeaways from the contributors of the 2020 In-House Creative Management Report in our live panel discussions!
The 2020 In-House Creative Management Report uncovered important trends and challenges facing creative and marketing teams in 2020. Join us for this 2-part webinar series: “Meet the Contributors” where we’ll hear from these top industry experts as they delve into the report and go beyond the numbers to share best practices and emerging trends for creative and marketing teams in 2020.
Part 1 of the series features Kim Conder and Adam Morgan, Executive Creative Director at Adobe, discussing how creative teams can showcase their value to their organizations, what it means for teams that are taking on new responsibilities, and which metrics teams should focus on for measuring performance.
Next, we sit down with Ilise Benun of Marketing Mentor, Justin Ahrens of Rule29, and Molly Clark of inMotionNow to discuss why in-house creative teams are growing so fast, what operational challenges are slowing them down, how a partnership with agencies and freelancers can get them back on track, and the ways in which creative work impacts the entire customer journey.