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creative-partners-four

Managing client expectations during review and approval

Posted on October 23, 2014 · Posted in Online Proofing

Welcome to our series, Turning Clients into Creative Partners. Previous posts include Understanding Client Motivations, Managing Client Expectations during Project Intake, and Managing Client Expectations during Creative Execution. For creative.. read more

creative-partners-three

Managing client expectations during creative execution

Posted on October 16, 2014 · Posted in Project Management

Welcome to our series, Turning Clients into Creative Partners. Previous posts include Understanding Client Motivations and Managing Client Expectations during Project Intake. In Part 2, we talked about tactics for.. read more

creative-partners-two

Managing client expectations during project intake and kick-off

Posted on October 14, 2014 · Posted in Creative Brief Management

Welcome to our series, Turning Clients into Creative Partners. Our previous post was Understanding Client Motivations. In this earlier post, we discussed client expectations and how to sort the reasonable.. read more

Adobe Max 2014

Adobe MAX: Innovation, Ideas, and Inspiration

Posted on October 10, 2014 · Posted in inDustry inSight

The 2014 Adobe MAX conference brought the creative community to L.A. this week to share ideas, inspiration, and to simply learn. Over 6,000 creatives gathered in person and another half.. read more

Adobe Max 2014 Trends Analysis

Adobe MAX: Trends from the Tradeshow Floor

Posted on · Posted in inDustry inSight

One of the biggest trends we saw with creative and marketing teams while talking with attendees of Adobe MAX this year didn’t have anything to do with actually producing content. It.. read more

Council for Entrepreneurial Development

inMotionNow CEO Ben Hartmere reflects on 2014 CED Tech Venture Conference

Posted on October 1, 2014 · Posted in inDustry inSight

Following our recent presentation as a Showcase Company at the Center for Entrepreneurial Development’s (CED) Tech Venture Conference, we were overwhelmed with the level of interest we received over the.. read more

Part One of the blog series: Turning Clients into Creative Partners

Understanding Client Motivations

Posted on September 4, 2014 · Posted in Workflow Challenges for Creatives

According to the 2013 Creative Industry Report, the top challenge reported by leaders of creative teams is client behavior. Gaps in communication can lead to project delays and negatively impact.. read more

Martech-2014

At inaugural MarTech Conference “a thousand flowers bloom”

Posted on August 25, 2014 · Posted in inDustry inSight

“A thousand flowers bloom” was a phrase heard over and over again at last week’s inaugural MarTech Conference, usually in reference to the exponentially expanding landscape of marketing technologies. As.. read more

more-is-more

Creative Briefs and Project Requests: More is more

Posted on August 13, 2014 · Posted in Creative Brief Management

If you were on our Turning Clients into Creative Partners webinar with the In-House Agency Forum, then you know how having a thorough project intake process can have a big.. read more

Creative Contribution: Revenue

The Creative Contribution: Revenue

Posted on July 22, 2014 · Posted in inDustry inSight

Time and time again we hear creative teams lamenting that they are over-worked and under-appreciated. Frequently seen as “overhead” or “cost centers” instead of the valuable contributors they are, creative.. read more

Learn communication tactics to help speed the review and approval process & improve client relationships http://t.co/TZmK66Mjac 10:32 AM Oct 24